Testimonials
“I have found my work with Real Insight invaluable. Real Insight’s methods capture authentic consumer responses that I haven’t found accessible with any other research partner. Additionally, the Real Insight team is fantastic to work with. Real Insight is an irreplaceable partner for us that helps guide us to make better decisions for the business.”
“Real Insight’s in store methodology has become the gold standard for our company’s way of looking at new packaging and shopping behavior. We feel so confident in the real life in context study, that we no longer feel the need to do a quantitative validation.”
“The REAL Insight team does a great job of understanding the research objective and then developing and facilitating a plan against it.”
“Real Insight is the best design research agency I have worked with.”
“Slides from the report and clips of the interviews are very central to our work lately as we build the strategy and get creative agencies and leadership teams on board!“
A Year of Gratitude & Growth
The Packaging Paradox: When Differentiation Undermines Recognition
Shelf Standout: Mio
Stop Guessing: Why Seeing is Believing in Market Research
The Rise of Private Label
